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Saying yes to change
"Faith is the light that illuminates your pathway. Without faith, the future looks very frightening. That's why it's essential for you to take whatever steps are necessary to keep your mind and heart filled with faith. Please don't give up hope on yourself or other people. Keep the candle of faith...
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11 Awesome Ways You Can Inspire Others
Raise your hand if you’ve ever wanted to be inspiring. Even just a little bit. Sometimes we’re fooled into thinking only ‘great’ people can inspire, whatever great means to you....
What Squabbles With Old Ladies Can Teach You About Your Personal Brand
I cycle. Or to be more accurate, I commute on a bicycle. I put on a helmet and get onto my 15-year-old Purple Panther (without shocks or clips or cages. Thank the pope for that...
Why You Have To Master Your Craft (in under 150 words)
Let’s face it, the first step in creating a relevant and authentic personal brand is to master your craft. Mastery doesn’t require you to be perfect, but it does require you to...
Damage Control: What To Do If You’ve Blown An Interview
In my last blog post, What Your Boss Really Wants From You, I suggested ways you could impress your boss. I wrote the post as part preparation for an interview I was having with...
What Your Boss Really Wants From You
“YOU’RE SUCH AN IDIOT!!” My boss raged at a colleague who ordered 500,000 of the wrong size tubes from China. He ranted with high-pitched voice and bulging eyes, while the rest...
Saying ‘Um’ And Other Speaker Slip-Ups
“So, it was like, um, a bit of, uh… you know? And, well, it just got, too…, um, … ja.” At which point I noticed the uneasy shuffling. People politely averted their eyes from my...
Being Cooked With Clara
“Clara Sophie Charlotte Bubenzer is my full name. Want one?” That’s what she asked in the car park while packing up from our last shoot. With her head in the boot, blonde hair...
Is Lack Of Sleep Affecting Your Work?
Yesterday on my way to the airport I was trippy, giggly, babbly and weepy. I wasn’t drunk. I was running on a few nights of 4 to 5 hours sleep. Call it synchronicity that while...
Do You Have An Upper Limit Problem?
I’ve been lying to my calendar. I’ve been back from an awesome business trip for weeks now, but I haven’t told anyone. Because I haven’t really been “back”. First I had to...
How To Say Thank You
If the thought of composing an official year-end thank you email to your loyal clients makes you groan inwardly, I've got you covered. You’ve already spent your energy racing to...
11 Awesome Ways You Can Inspire Others
Raise your hand if you’ve ever wanted to be inspiring. Even just a little bit. Sometimes we’re fooled into thinking only ‘great’ people can inspire, whatever great means to you....
What Squabbles With Old Ladies Can Teach You About Your Personal Brand
I cycle. Or to be more accurate, I commute on a bicycle. I put on a helmet and get onto my 15-year-old Purple Panther (without shocks or clips or cages. Thank the pope for that...
Why You Have To Master Your Craft (in under 150 words)
Let’s face it, the first step in creating a relevant and authentic personal brand is to master your craft. Mastery doesn’t require you to be perfect, but it does require you to...
Damage Control: What To Do If You’ve Blown An Interview
In my last blog post, What Your Boss Really Wants From You, I suggested ways you could impress your boss. I wrote the post as part preparation for an interview I was having with...
What Your Boss Really Wants From You
“YOU’RE SUCH AN IDIOT!!” My boss raged at a colleague who ordered 500,000 of the wrong size tubes from China. He ranted with high-pitched voice and bulging eyes, while the rest...
Saying ‘Um’ And Other Speaker Slip-Ups
“So, it was like, um, a bit of, uh… you know? And, well, it just got, too…, um, … ja.” At which point I noticed the uneasy shuffling. People politely averted their eyes from my...
Being Cooked With Clara
“Clara Sophie Charlotte Bubenzer is my full name. Want one?” That’s what she asked in the car park while packing up from our last shoot. With her head in the boot, blonde hair...
Is Lack Of Sleep Affecting Your Work?
Yesterday on my way to the airport I was trippy, giggly, babbly and weepy. I wasn’t drunk. I was running on a few nights of 4 to 5 hours sleep. Call it synchronicity that while...
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Time to Revamp your Pitch?
If you’ve been telling the same old story for a while now, it could well be time to revamp your pitch for the new year… Do you sweat over a simple enquiry as to what you do for a...
Turning your Business into a Brand
If a brand is the promise of value that you will receive when you interact with that brand - you need to look for ways to turn your business into a brand. This means focusing on...
How to Write a Compelling Call-to-Action
How many small business owners are wondering how to get their website/blog/social networks/email campaign/flyer to turn into actual sales? Once you’ve captured your readers’...
The Art of the 30″ Elevator Pitch
One of the most important things a business owner can do is learn how to speak about their business in a way that excites others. It should be a fundamental skill. It is far too...
How Much Should you Charge for your Services?
Pricing is a tricky business. It’s one of the most important yet difficult decisions entrepreneurs face. You don’t want to set your rate so low your business won’t thrive, but...
5 Marketing Tips For The Festive Season
As much as we love the festive season for the opportunity to spread cheer and share special moments with family and friends, as small business owners we can’t deny that remaining...
Is Your Marketing Just Blah Blah Blah?
You’ve been asked the dreaded “so, what do you do?” and your mind jumps to one of a zillion responses. How do you answer that question in a way that gets the attention of your...
7 Costly Marketing Mistakes
As small business owners we know that we must invest in marketing in order for our businesses to thrive. But as enthusiastic and driven as these efforts may be, they’re often...
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