Let’s face it, the first step in creating a relevant and authentic personal brand is to master your craft. Mastery doesn’t require you to be perfect, but it does require you to pursue excellence.
The more you master your craft:
- The more you will learn what you are capable of achieving.
- The more you will stand out in your field.
- The more your style will be accentuated.
- The more you will understand your craft, making you an expert in your field.
- The more you will be able to express yourself creatively.
- The more credibility you will get.
- The more you will learn, and be able to teach others.
- The more opportunity you will have to make mistakes.
- The easier you will be able to transition to other mediums.
- The more of a legacy you will leave behind.
What’s your craft?